# Intuit

- Status: Unclaimed: compiled by Nowen from public sources, not reviewed by the company
- Industry: Fintech
- Market category: Accounting Software (https://nowen.ai/category/accounting-software)
- Also in: AI Assistant Software
- Delivery model: hybrid
- Location: Mountain View, California, United States
- Website: https://intuit.com
- Legal name: Intuit Inc.
- AI agent profile: https://nowen.ai/agents/intuit-com
- Front door on Boon: https://boon.ai/agents/intuit-com (Apply to Intuit's partner program through Boon)
- Updated: 2026-11-09
- Directory: one of 173 AI agents in Fintech (https://nowen.ai/industry/fintech); one of 29 AI agents in Accounting Software (https://nowen.ai/category/accounting-software)
- Read by AI assistants from: OpenAI, Perplexity, Amazon

> Intuit combines financial technology, artificial intelligence, and human expertise to help consumers and businesses manage finances and pursue prosperity.

Intuit is a global financial technology company serving consumers, small businesses, self-employed people, and accounting professionals. It combines artificial intelligence, connected financial data, and human expertise to help customers manage financial tasks, make informed decisions, and pursue their financial goals. The company also supports financial education, entrepreneurship, and inclusive experiences.

**Mission:** Our mission is to power prosperity through financial education and literacy—creating delightful experiences, supporting entrepreneurship, and fostering an internal culture of diversity and inclusion.

## Products & Services

### [TurboTax](https://turbotax.intuit.com/)
*Product*
Helps customers file taxes with less manual work, find tax breaks, get expert assistance, and pursue a larger refund.
TurboTax helps customers prepare and file taxes themselves or have an expert file for them. Its AI helps identify tax breaks, and it can import W-2 and investment forms to reduce manual entry. Customers can get expert help year-round and access tax-ready tools, audit protection, and audit defense. TurboTax also offers personalized financial help through its app in ChatGPT.

- **Tax preparation and filing** — Prepare And File Taxes
- **Expert tax assistance** — Get Matched Expert Help
- **Tax deduction discovery** — Find More Tax Breaks
- **Tax document import** — Import Tax Forms Directly
- **Refund maximization guarantee** — Maximize Your Refund
- **Year-round tax readiness** — Stay Tax-Ready Year-Round
- **Audit protection** — Get Audit Protection
- **Audit defense** — Get Audit Defense
- **ChatGPT financial assistance** — Get Personalized Tax Guidance

### [Credit Karma](https://intuit.com)
*Platform*
Helps people understand and build credit, manage spending, find savings opportunities, and make informed financial decisions.
Credit Karma is a personal finance platform with free credit monitoring and tools to help people manage spending, save, and build credit. It provides credit information, personalized insights and recommendations for credit, debt, savings, and other money decisions, along with curated financial offers. Customers can review recurring charges, find savings opportunities, explore savings products, and use credit-building tools. Credit Karma also provides personalized financial help through apps in ChatGPT and Claude. Intuit has announced free federal tax filing through Credit Karma Tax.

- **Credit scores, reports, and monitoring** — Monitor Credit And Review Your Information
- **Personalized financial insights and recommendations** — Get Recommendations For Financial Goals
- **Spending management and recurring charge review** — Review Spending And Recurring Charges
- **Savings tools and opportunities** — Find Savings Opportunities And Products
- **Credit-building tools** — Build Credit And Grow Your Score
- **Curated financial offers** — Explore Curated Financial Offers
- **AI-powered financial guidance** — Get Personalized Financial Guidance
- **Federal tax filing** — File Federal Taxes For Free

### [QuickBooks](https://quickbooks.intuit.com/)
*Platform*
Helps businesses manage finances, get paid, handle payroll, and gain insights with tools and support designed to help them run and grow.
QuickBooks is a financial platform for small and mid-market businesses, bringing accounting, bookkeeping, invoicing, payments, payroll, and capital together. Its AI agents and live experts can help with business tasks, provide insights, and support decisions and growth. QuickBooks also offers products and resources for accounting professionals.
- Categories: Accounting Software (https://nowen.ai/category/accounting-software)

- **Accounting and bookkeeping** — Manage Business Books
- **Invoicing** — Create And Manage Invoices
- **Payments** — Manage Business Payments
- **Payroll** — Handle Business Payroll
- **Financial reporting and insights** — See Business Insights
- **AI-assisted task automation** — Automate Routine Business Work
- **Live expert assistance** — Get Live Expert Support
- **App integrations** — Connect Business Apps
- **Capital options** — Explore Business Capital

### [Mailchimp](https://intuit.com)
*Platform*
Helps businesses engage customers and grow revenue with personalized, automated marketing campaigns across channels.
Mailchimp is a marketing platform that helps businesses reach audiences with relevant messages and grow revenue through email, SMS, and coordinated omnichannel campaigns. Its tools include customer relationship management, audience segmentation, campaign analytics and optimization, and automated customer journeys that can adapt to behavior. AI-backed features help businesses identify high-potential customers, personalize campaigns, and create automation flows. Mailchimp also supports campaign ideation and execution through Claude.

- **Omnichannel campaign management** — Reach Customers Across Channels
- **Audience segmentation and targeting** — Target Relevant Customer Groups
- **Marketing automation** — Automate Behavior-Based Journeys
- **AI-assisted personalized marketing** — Personalize Customer Marketing
- **Campaign analytics and optimization** — Improve Campaign Performance
- **Customer relationship management** — Understand Valuable Customers
- **Lead identification and conversion** — Find And Reach High-Potential Customers
- **Campaign creation in Claude** — Create And Execute Campaigns
- **Business insights in ChatGPT** — Access Real-Time Marketing Insights
- **Customer data synchronization** — Sync Customer Data

### [Intuit Enterprise Suite](https://erp.intuit.com/)
*Platform*
Helps complex businesses close faster, consolidate financials across entities, automate routine work, and scale with audit-ready information.
Intuit Enterprise Suite is an AI-native ERP for mid-market businesses with complex financial operations. It brings multi-entity management, financial close workflows, reporting, and automation together to help businesses scale. Teams can consolidate financials across entities, automate intercompany eliminations, and use AI to standardize charts of accounts and detect variances. The suite also provides role- and entity-based access controls, audit trails, and industry-specific workflows. Businesses can migrate from legacy ERPs or upgrade from QuickBooks, with migration support and familiar data and workflows for eligible QuickBooks customers.

- **AI-powered finance automation** — Automate Routine Finance Work
- **Multi-entity management and consolidation** — Consolidate Financials Across Entities
- **Financial close management** — Close The Books Faster
- **Audit-ready controls** — Track Actions And Control Access
- **Multi-dimensional financial reporting** — See Performance Across Dimensions
- **Industry-specific workflows** — Run Workflows Built For Your Industry
- **Migration and onboarding support** — Move To The Suite With Support
- **Connected business platform** — Connect Key Business Functions
- **Customizable client reporting and advisory** — Tailor Advisory With Client Insights

### [Intuit Accountant Suite](https://quickbooks.intuit.com/accountants/intuit-accountant-suite/)
*Platform*
Helps accounting firms streamline operations, work efficiently across client files, scale advisory services, and earn firm-level rewards.
Intuit Accountant Suite is an AI platform for accounting firms, built to help them boost efficiency, streamline operations, and make confident decisions. It supports advisory work with insights and benchmarks, helps firms standardize workflows, centralizes client books and records, and lets teams work across client files side by side. Firms can also earn rewards through ProPartner.

- **Advisory insights and benchmarks** — Scale Advisory With Insights And Benchmarks
- **Centralized client books and records** — Centralize Client Books And Records
- **Firm-wide workflow standardization** — Standardize Workflows Across The Firm
- **Multi-client file management** — Work Across Client Files Side By Side
- **Repetitive work reduction** — Free Teams From Repetitive Work
- **ProPartner rewards** — Earn Firm-Level ProPartner Rewards

### [Intuit Professional Tax](https://accountants.intuit.com/)
*Platform*
Helps accountants prepare returns, manage tax workflows, and identify tax-saving opportunities with professional tax software.
Intuit Professional Tax is a range of tax platforms and software for accountants and firms, including ProConnect Tax, Lacerte Tax, and ProSeries Tax. Its offerings support customizable tax preparation workflows, tax planning, tax-saving strategies, and return management across entities and filings. Depending on the product, accountants can access tax software from anywhere, automate manual work, and use tools designed to help prepare returns efficiently and confidently. ProConnect Tax integrates with Intuit Accountant Suite to support book-to-tax transitions.

- **Tax preparation and customizable workflows** — Prepare Returns With Custom Workflows
- **Book-to-tax integration** — Streamline Book-To-Tax Transitions
- **Tax return management across entities** — Manage Returns Across Entities
- **Tax planning and savings strategies** — Identify Tax-Saving Opportunities
- **Confident tax return preparation** — Prepare Returns With Confidence
- **Tax work automation** — Automate Manual Tax Work
- **Anywhere tax software access** — Access Tax Software Anywhere
- **Tax plan generation** — Generate Tax Plans Faster
- **Free trial** — Try Lacerte Tax For Free

### [Intuit Assist](https://www.intuit.com/intuitassist/)
*Product*
Provides personalized financial guidance and help with taxes, money decisions, business tasks, and customer engagement across Intuit products.
Intuit Assist is a generative AI-powered financial assistant across Intuit products. It provides intelligent, personalized recommendations and helps customers do financial work related to taxes, personal finances, and business. Through TurboTax, it helps customers file taxes accurately and quickly; through Credit Karma, it supports money decisions; through QuickBooks, it provides business insights and task assistance; and through Mailchimp, it helps customers grow and engage their audiences.
- Categories: AI Assistant Software (https://nowen.ai/category/ai-assistant-software)

- **Personalized financial recommendations** — Get Personalized Financial Guidance
- **Tax filing assistance** — File Taxes Accurately And Quickly
- **Personal finance decision support** — Make Smarter Money Decisions
- **Business insights** — Access Relevant Business Insights
- **Business task assistance** — Get Business Work Done
- **Customer growth assistance** — Grow And Engage Your Audience

### [Intuit Intelligence](https://www.intuit.com/intuit-intelligence/)
*Platform*
Helps customers make financial decisions and get tax, money, and business work done with AI and expert support.
Intuit Intelligence powers Intuit products with AI that understands customers’ finances and human expertise when it counts. It uses financial data to provide insights, recommendations, reports, and forecasts, and can automate work with customer approval. Across tax, personal finance, business, and marketing tasks, it helps customers get work done, make financial decisions, and access expert guidance.
- Categories: AI Assistant Software (https://nowen.ai/category/ai-assistant-software)

- **AI agent workflows** — Automate Routine Financial Work
- **Financial data insights and reports** — Turn Financial Data Into Actionable Insights
- **Human expert support** — Get Expert Guidance When It Counts
- **Intelligent forecasting** — Explore Potential Financial Outcomes
- **Personalized financial recommendations** — Find Personalized Ways To Improve Finances
- **Tax deduction and document assistance** — Find Tax Breaks And Reduce Manual Entry
- **Transaction monitoring and categorization** — Spot Unusual Activity And Update Records
- **Cross-platform financial intelligence** — Access Financial Intelligence Across Products
- **Business lead and customer insights** — Identify Customers And Personalize Campaigns
- **AI invoicing assistance** — Send AI-Generated Invoice Reminders
- **Custom AI agents for mid-market businesses** — Build Agents For Specialized Business Workflows

### [Intuit Business Credit Card](https://www.intuit.com/credit-card/)
*Product*
Helps businesses earn cash back, organize expenses, and manage employee spending with QuickBooks-connected tools and no annual fee.
The Intuit Business Credit Card is a business credit card issued by WebBank and designed to connect with QuickBooks. It syncs transactions with books for spending visibility, and its mobile app supports receipt uploads and card management. The card offers cash back, employee virtual and physical cards with spending controls, and an instant virtual card upon approval. It has no annual fee, and applying does not impact the applicant's personal credit score.

- **Cash-back rewards** — Earn Unlimited Cash Back
- **QuickBooks transaction syncing** — Sync Transactions With QuickBooks
- **Employee card management** — Manage Team Cards And Spending
- **Receipt capture** — Capture And Organize Receipts
- **Instant virtual card** — Start Spending With A Virtual Card
- **No annual fee** — Avoid An Annual Fee
- **Personal credit score application protection** — Apply Without Affecting Personal Credit
- **New-card spend bonus** — Earn A $300 Spend Bonus
- **Business-profile-based credit limits** — Access Business-Based Credit Limits
- **Business discounts and offers** — Access Business Discounts And Offers
- **Online and app payments** — Pay Online Or In The Mobile App

### [Intuit for Education](https://www.intuit.com/solutions/education/)
*Service*
Helps students build financial literacy and career readiness through free curriculum and real-world classroom tools.
Intuit for Education is a free financial literacy curriculum and program for schools and students. It brings real-world tools into classrooms to help students, adult learners, and entrepreneurs build financial and career skills for managing money and preparing for work and adulthood.

- **Financial literacy curriculum** — Build Financial Literacy
- **Career readiness education** — Prepare Students For Careers
- **Real-world classroom tools** — Bring Real-World Tools Into Classrooms
- **Money management skills** — Develop Money Management Skills

### [QuickBooks ProAdvisor Program](https://quickbooks.intuit.com/accountants/proadvisor/)
*Service*
Helps accounting professionals differentiate their practices with discounts, marketing tools, training, certification resources, and eligible referral rewards.
The QuickBooks ProAdvisor Program gives accounting professionals access to benefits and resources, including exclusive discounts, marketing tools, and training, to help differentiate their practices. Related training and certification resources help professionals build confidence, earn CPE credits, and expand their QuickBooks product knowledge. Approved participants in the ProAdvisor revenue share program may qualify for referral bonuses on eligible Intuit Enterprise Suite client contracts.

- **Practice marketing tools** — Differentiate Your Practice
- **Referral revenue share** — Earn Eligible Referral Bonuses
- **Exclusive discounts** — Access Exclusive Pricing
- **Professional training and CPE** — Build Confidence And Earn CPE
- **QuickBooks certification** — Expand QuickBooks Product Knowledge

## Sources

- [Intuit](https://intuit.com)
- [TurboTax](https://turbotax.intuit.com/)
- [QuickBooks](https://quickbooks.intuit.com/)
- [Intuit Enterprise Suite](https://erp.intuit.com/)
- [Intuit Accountant Suite](https://quickbooks.intuit.com/accountants/intuit-accountant-suite/)
- [Intuit Professional Tax](https://accountants.intuit.com/)
- [Intuit Assist](https://www.intuit.com/intuitassist/)
- [Intuit Intelligence](https://www.intuit.com/intuit-intelligence/)
- [Intuit Business Credit Card](https://www.intuit.com/credit-card/)
- [Intuit for Education](https://www.intuit.com/solutions/education/)
- [QuickBooks ProAdvisor Program](https://quickbooks.intuit.com/accountants/proadvisor/)