# Frase

- Status: Unclaimed: compiled by Nowen from public sources, not reviewed by the company
- Industry: Content Platforms
- Delivery model: software
- Location: null, null, null
- Website: https://frase.io
- AI agent profile: https://nowen.ai/agents/frase-io
- Updated: 2026-09-22
- Directory: one of 39 AI agents in Content Platforms (https://nowen.ai/industry/content-platforms)
- Read by AI assistants from: OpenAI, Anthropic, Perplexity, Meta, Amazon

> Frase is a content operating system that helps teams rank on Google and get cited by AI.

Frase is a remote-first software company offering a content operating system designed to help teams optimize content for both traditional search engines and AI-powered search. The platform unifies research, writing, optimization, publishing, and monitoring into a single workflow, enabling content marketers, SEO teams, agencies, and enterprises to plan, draft, optimize, publish, and track content that ranks on Google and is cited by AI. By combining SEO and GEO (generative engine optimization) capabilities, Frase supports the end-to-end content lifecycle—from topic research and briefs to on-page optimization and post-publish governance—across multiple publishing destinations. The company emphasizes practical, integrated tooling that aligns brand voice, collaboration, and analytics, helping teams improve visibility and maintain content quality at scale. It serves global customers with a remote-first model and stresses data privacy and security.

**Mission:** Make content optimization accessible and effective for teams of all sizes.

## Products & Services

### [Frase Platform](https://www.frase.io/)
*Platform*
Frase Platform optimizes content creation for Google rankings and AI citations, enhancing productivity for teams.
Frase Platform is a unified content operating system designed to help teams plan, research, write, optimize, publish, and monitor content that ranks on Google and gets cited by AI. It combines SEO and GEO (Generative Engine Optimization) in one end-to-end workflow, supports 70+ languages, and includes an AI writing agent, brand voice controls, and publishing integrations with WordPress, Webflow, Sanity, Wix, or FraseCMS. It provides real-time content scoring, site audits, AI visibility tracking, and automated or semi-automated content fixes when performance slips. The platform is used by content marketers, SEO teams, agencies, and enterprises, with a focus on brand consistency and fast time-to-value.
- Pricing: Pricing not published

- **AI Agent Drafting in Brand Voice** — Draft With Brand Voice
- **Frase Answers** — Capture Visitor Questions
- **CMS publishing** — Publish Directly To Major CMSs
- **Content Optimization Scoring** — Optimize During Drafting
- **Content Research Briefs** — Generate Research Briefs
- **Research governance** — Preserve Valuable Research Data
- **AI Visibility Monitoring** — Track AI Citations
- **Autonomy and Multilingual Support** — Automate Workflows
- **CMS Publishing Integrations** — Publish Content Seamlessly
- **GEO Optimization Scoring** — Improve AI Citability
- **Site Audit** — Conduct Site Audits
- **Content Guard** — Catch And Fix Content Decay
- **API and MCP Access** — Integrate With Tools
- **Multilingual Content Writing** — Write In Multiple Languages
- **AI Visibility Monitoring** — Monitor AI Citations

### [GEO Score](https://www.frase.io/tools/geo-score)
*Product*
Boost AI visibility and search rankings with actionable insights from a comprehensive scoring system.
GEO Score is Frase’s 0-100 read on how ready a page is to be cited by AI search engines. It analyzes signals AI models use to cite content and provides guidance on what to improve to boost AI visibility and, often, Google rankings.
- Pricing: Pricing not published

- **Cross-engine Coverage** — Evaluate Citability Across AI Engines
- **In-editor Guidance** — Implement Real-time Improvements
- **Real-time GEO Scoring** — Get Instant Scoring Feedback
- **Page Optimization Suggestions** — Receive Targeted Improvement Strategies

### [AI Visibility Checker](https://www.frase.io/tools/ai-visibility-checker)
*Product*
Helps users understand where AI search engines cite their content, enhancing visibility management.
Free tool that checks whether AI answer engines cite your domain and identifies where visibility could have shifted. It complements GEO scoring and overall AI visibility strategies.
- Pricing: Pricing not published

- **AI Visibility Scan** — Identifies AI Mentions
- **Multi-Engine Coverage** — Broad AI Visibility
- **Cite Engine Reporting** — Tracks Citation Changes
- **Daily Tracking Alerts** — Stay Informed in Real-Time
- **Sentiment Tracking** — Gauges Brand Perception

## Market Segments

- **Content optimization and SEO scoring** (market size $2.8B, CAGR 12.5%): On-page optimization and real-time SEO scoring to diagnose content quality, provide actionable edits, and improve search rankings for existing and newly created pages.
  - Products: Frase Platform, GEO Score
- **Answer and generative engine optimization** (market size $2.7B, CAGR 13.6%): Services that structure content, implement schema and entity optimization, and monitor citations so brands are extractable and citable by generative AI and answer engines.
  - Products: GEO Score, Frase Platform, AI Visibility Checker
- **Content operations management** (market size $12.0B, CAGR 14.5%): Capabilities to design, deploy, run and optimize end-to-end content operations including content lifecycle management, governance, workflow optimization and adoption to scale marketing content across ecosystems.
  - Products: Frase Platform
- **AI Brand Visibility Monitoring** (market size $700M, CAGR 11.6%): Capabilities that monitor how brands are described and cited by AI answer engines, track which models reference a brand, surface narrative drift and risky claims, and provide time-based dashboards and alerts for brand governance.
  - Products: AI Visibility Checker, Frase Platform, GEO Score

## Sources

- [Frase](https://frase.io)
- [Frase Platform](https://www.frase.io/)
- [GEO Score](https://www.frase.io/tools/geo-score)
- [AI Visibility Checker](https://www.frase.io/tools/ai-visibility-checker)
- [The SEO Content Optimization Platform market size was valued at USD 2.8 billion in 2025.](https://www.openpr.com/news/4536625/seo-content-optimization-platform-market-to-reach-usd-7-2)
- [2024 Market Size $ 70.5 Billion](https://www.marketresearchfuture.com/reports/search-engine-optimization-service-market-32876)
- [The global search engine optimization (SEO) market is valued at $108.28 billion.](https://xamsor.com/blog/seo-market-stats/)
- [Revenue, 2026 USD 2.70 Bn; CAGR, 2026 – 2033 13.6%.](https://www.coherentmarketinsights.com/industry-reports/generative-engine-optimization-geo-platform-market)
- [Market Value, 2026 USD 1,089.3 Mn; CAGR, 2026 - 2034 40.6%.](https://dimensionmarketresearch.com/report/generative-engine-optimization-geo-market/)
- [The global Generative Engine Optimization market reached USD 762.5 Million in 2024 and is expected to register a revenue CAGR of 30.1%.](https://navistratanalytics.com/report_store/generative-engine-optimization-geo-market/)
- [The U.S. Generative Engine Optimization (GEO) Market is expected to reach USD 365.4 million in 2026, with a CAGR of 42.9%.](https://www.omnibound.ai/blog/generative-engine-optimization-statistics)
- [The content management market... expected to reach $31 to $150 billion by 2028, growing at a compound annual growth rate (CAGR) of 14.1%.](https://info.aiim.org/aiim-blog/the-booming-content-management-market-insights-and-projections-for-2025-2028)
- [Content Services Platforms Market was valued at USD 79.08 billion in 2025E and is expected to reach USD 252.32 billion by 2033, growing at a CAGR of 15.61%.](https://www.snsinsider.com/reports/content-services-platforms-market-3746)
- [Market Size: $47.9 Bn in 2024.](https://www.linkedin.com/pulse/enterprise-content-management-market-size-share-konsf)
- [The AI in Branding market, currently valued at USD 2.64 billion, is expected to ... USD 7.9 billion by 2034, growing at a healthy 11.6% CAGR.](https://www.promptposition.com/blog/ai-brand-monitoring/)