{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/frase-io","markdownUrl":"https://nowen.ai/agents/frase-io.md","jsonUrl":"https://nowen.ai/agents/frase-io.json","name":"Frase","website":"https://frase.io","location":"null, null, null","address":{"city":"null","state":"null","country":"null"},"industry":"Content Platforms","deliveryModel":"software","status":{"verified":false,"text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-22T17:58:48.055Z","summary":"Frase is a content operating system that helps teams rank on Google and get cited by AI.","description":"Frase is a remote-first software company offering a content operating system designed to help teams optimize content for both traditional search engines and AI-powered search. The platform unifies research, writing, optimization, publishing, and monitoring into a single workflow, enabling content marketers, SEO teams, agencies, and enterprises to plan, draft, optimize, publish, and track content that ranks on Google and is cited by AI. By combining SEO and GEO (generative engine optimization) capabilities, Frase supports the end-to-end content lifecycle—from topic research and briefs to on-page optimization and post-publish governance—across multiple publishing destinations. The company emphasizes practical, integrated tooling that aligns brand voice, collaboration, and analytics, helping teams improve visibility and maintain content quality at scale. It serves global customers with a remote-first model and stresses data privacy and security.","mission":"Make content optimization accessible and effective for teams of all sizes.","directory":{"industryName":"Content Platforms","agentCount":39,"indexable":true,"hubUrl":"https://nowen.ai/industry/content-platforms"},"aiReaderFamilies":["OpenAI","Anthropic","Perplexity","Meta","Amazon"],"products":[{"name":"Frase Platform","type":"Platform","url":"https://www.frase.io/","summary":"Frase Platform optimizes content creation for Google rankings and AI citations, enhancing productivity for teams.","description":"Frase Platform is a unified content operating system designed to help teams plan, research, write, optimize, publish, and monitor content that ranks on Google and gets cited by AI. It combines SEO and GEO (Generative Engine Optimization) in one end-to-end workflow, supports 70+ languages, and includes an AI writing agent, brand voice controls, and publishing integrations with WordPress, Webflow, Sanity, Wix, or FraseCMS. It provides real-time content scoring, site audits, AI visibility tracking, and automated or semi-automated content fixes when performance slips. The platform is used by content marketers, SEO teams, agencies, and enterprises, with a focus on brand consistency and fast time-to-value.","pricing":{"text":"Pricing not published"},"features":[{"name":"AI Agent Drafting in Brand Voice","value":"Draft With Brand Voice","valueDescription":"Creates tailored content that reflects your unique brand identity."},{"name":"Frase Answers","value":"Capture Visitor Questions","valueDescription":"Understand audience intent and enhance content relevance."},{"name":"CMS publishing","value":"Publish Directly To Major CMSs","valueDescription":"Effortlessly publish content to your preferred CMS platforms with one click, maintaining SEO integrity and formatting."},{"name":"Content Optimization Scoring","value":"Optimize During Drafting","valueDescription":"Get immediate feedback on content quality and areas for improvement."},{"name":"Content Research Briefs","value":"Generate Research Briefs","valueDescription":"Create comprehensive briefs that guide writers in covering essential topics."},{"name":"Research governance","value":"Preserve Valuable Research Data","valueDescription":"Maintain easy access to the foundational research of your content, facilitating informed updates and governance."},{"name":"AI Visibility Monitoring","value":"Track AI Citations","valueDescription":"Stay informed about where your content appears in AI answers and improve your visibility."},{"name":"Autonomy and Multilingual Support","value":"Automate Workflows","valueDescription":"Simplifies content production and maintenance in various languages."},{"name":"CMS Publishing Integrations","value":"Publish Content Seamlessly","valueDescription":"Easily distribute your content to multiple platforms with integrated publishing options."},{"name":"GEO Optimization Scoring","value":"Improve AI Citability","valueDescription":"Optimize content to be more attractive to AI search engines."},{"name":"Site Audit","value":"Conduct Site Audits","valueDescription":"Identify and rectify issues to enhance overall content performance."},{"name":"Content Guard","value":"Catch And Fix Content Decay","valueDescription":"Automatically detects when content starts slipping in rankings and suggests enhancements to retain visibility."},{"name":"API and MCP Access","value":"Integrate With Tools","valueDescription":"Seamlessly connect Frase to your current workflows and applications."},{"name":"Multilingual Content Writing","value":"Write In Multiple Languages","valueDescription":"Create content tailored for different target audiences globally without the need for translation, ensuring relevance and authenticity."},{"name":"AI Visibility Monitoring","value":"Monitor AI Citations","valueDescription":"Keep tabs on how often and where your content is referenced by AI tools, aiding in strategizing future content creation."}]},{"name":"GEO Score","type":"Product","url":"https://www.frase.io/tools/geo-score","summary":"Boost AI visibility and search rankings with actionable insights from a comprehensive scoring system.","description":"GEO Score is Frase’s 0-100 read on how ready a page is to be cited by AI search engines. It analyzes signals AI models use to cite content and provides guidance on what to improve to boost AI visibility and, often, Google rankings.","pricing":{"text":"Pricing not published"},"features":[{"name":"Cross-engine Coverage","value":"Evaluate Citability Across AI Engines","valueDescription":"Understand how your content performs in terms of citations across leading AI search platforms, ensuring targeted optimization."},{"name":"In-editor Guidance","value":"Implement Real-time Improvements","valueDescription":"Receive live feedback on your draft, making specific recommendations to enhance the content’s citability and effectiveness."},{"name":"Real-time GEO Scoring","value":"Get Instant Scoring Feedback","valueDescription":"Evaluate the effectiveness of your content in real-time, allowing for immediate adjustments to optimize for AI citations."},{"name":"Page Optimization Suggestions","value":"Receive Targeted Improvement Strategies","valueDescription":"Increase the likelihood of being cited by AI platforms through actionable insights that guide your content adjustments."}]},{"name":"AI Visibility Checker","type":"Product","url":"https://www.frase.io/tools/ai-visibility-checker","summary":"Helps users understand where AI search engines cite their content, enhancing visibility management.","description":"Free tool that checks whether AI answer engines cite your domain and identifies where visibility could have shifted. It complements GEO scoring and overall AI visibility strategies.","pricing":{"text":"Pricing not published"},"features":[{"name":"AI Visibility Scan","value":"Identifies AI Mentions","valueDescription":"This feature allows you to quickly identify and monitor which AI search engines are currently citing your domain and how these citations change over time."},{"name":"Multi-Engine Coverage","value":"Broad AI Visibility","valueDescription":"Ensure that your domain is monitored across multiple AI search engines, maximizing your citations and visibility."},{"name":"Cite Engine Reporting","value":"Tracks Citation Changes","valueDescription":"Receive detailed reports on your AI visibility over time, giving you actionable insights into how your content is recognized by AI engines."},{"name":"Daily Tracking Alerts","value":"Stay Informed in Real-Time","valueDescription":"Receive immediate notifications about your visibility changes, allowing for quick adjustments to your content strategy."},{"name":"Sentiment Tracking","value":"Gauges Brand Perception","valueDescription":"This feature assesses the sentiment of AI references to your brand, giving you insights into how your audience perceives your content."}]}],"audiences":[],"segments":[{"name":"Content optimization and SEO scoring","description":"On-page optimization and real-time SEO scoring to diagnose content quality, provide actionable edits, and improve search rankings for existing and newly created pages.","size":2.8,"cagr":12.5,"color":1,"productNames":["Frase Platform","GEO Score"],"methodology":"Estimated from segment-specific market reports in the provided results: DataHorizzon/OpenPR reports the SEO Content Optimization Platform market at USD 2.8B (2025) with a 12.5% CAGR to 2033, which directly maps to the content-optimization and on-page scoring segment. Broader SEO market reports (MarketResearchFuture and industry summaries) showing multi‑tens of billions for overall SEO services were used to contextualize addressable market size and demand drivers.","citations":[{"url":"https://www.openpr.com/news/4536625/seo-content-optimization-platform-market-to-reach-usd-7-2","text":"The SEO Content Optimization Platform market size was valued at USD 2.8 billion in 2025."},{"url":"https://www.marketresearchfuture.com/reports/search-engine-optimization-service-market-32876","text":"2024 Market Size $ 70.5 Billion"},{"url":"https://xamsor.com/blog/seo-market-stats/","text":"The global search engine optimization (SEO) market is valued at $108.28 billion."}]},{"name":"Answer and generative engine optimization","description":"Services that structure content, implement schema and entity optimization, and monitor citations so brands are extractable and citable by generative AI and answer engines.","size":2.7,"cagr":13.6,"color":2,"productNames":["GEO Score","Frase Platform","AI Visibility Checker"],"methodology":"Selected Coherent Market Insights' 2026 global revenue estimate (USD 2.70B) and its 13.6% CAGR (2026–2033) as the primary market-size/growth baseline. Other reports in the results show a range: Dimension Market Research estimates ~USD 1.09B (2026) with a much higher CAGR (40.6%), Navistrat reports USD 762.5M (2024) with a 30.1% CAGR, and Omnibound cites a U.S. 2026 figure of USD 365.4M (CAGR 42.9%). The results indicate consistent consensus that the GEO/AEO/Ai-visibility services market is in the low-single-digit billions (2026) with high growth potential; reported CAGRs vary widely (≈13–41%), so the conservative, platform-focused 13.6% CAGR from Coherent is used as the estimate.","citations":[{"url":"https://www.coherentmarketinsights.com/industry-reports/generative-engine-optimization-geo-platform-market","text":"Revenue, 2026 USD 2.70 Bn; CAGR, 2026 – 2033 13.6%."},{"url":"https://dimensionmarketresearch.com/report/generative-engine-optimization-geo-market/","text":"Market Value, 2026 USD 1,089.3 Mn; CAGR, 2026 - 2034 40.6%."},{"url":"https://navistratanalytics.com/report_store/generative-engine-optimization-geo-market/","text":"The global Generative Engine Optimization market reached USD 762.5 Million in 2024 and is expected to register a revenue CAGR of 30.1%."},{"url":"https://www.omnibound.ai/blog/generative-engine-optimization-statistics","text":"The U.S. Generative Engine Optimization (GEO) Market is expected to reach USD 365.4 million in 2026, with a CAGR of 42.9%."}]},{"name":"Content operations management","description":"Capabilities to design, deploy, run and optimize end-to-end content operations including content lifecycle management, governance, workflow optimization and adoption to scale marketing content across ecosystems.","size":12,"cagr":14.5,"color":3,"productNames":["Frase Platform"],"methodology":"Estimated by mapping the content operations management segment to broader content management/content services markets in the results (AIIM, SNS Insider, Enterprise Content Management sources). Reported total market sizes vary (narrow CMS ~$16.3B; ECM ~$47.9B; CSP ~$79.1B). Content operations management (marketing-focused lifecycle, governance, workflow, adoption) is a subset of these markets—assumed ~15% of the broader Content Services/Content Management market, yielding an estimated ~USD 12B. Growth potential uses reported CAGRs for adjacent markets (AIIM 14.1%, SNS 15.6%, ECM sources ~15%)—weighted midpoint ~14.5% CAGR.","citations":[{"url":"https://info.aiim.org/aiim-blog/the-booming-content-management-market-insights-and-projections-for-2025-2028","text":"The content management market... expected to reach $31 to $150 billion by 2028, growing at a compound annual growth rate (CAGR) of 14.1%."},{"url":"https://www.snsinsider.com/reports/content-services-platforms-market-3746","text":"Content Services Platforms Market was valued at USD 79.08 billion in 2025E and is expected to reach USD 252.32 billion by 2033, growing at a CAGR of 15.61%."},{"url":"https://www.linkedin.com/pulse/enterprise-content-management-market-size-share-konsf","text":"Market Size: $47.9 Bn in 2024."}]},{"name":"AI Brand Visibility Monitoring","description":"Capabilities that monitor how brands are described and cited by AI answer engines, track which models reference a brand, surface narrative drift and risky claims, and provide time-based dashboards and alerts for brand governance.","size":0.7,"cagr":11.6,"color":4,"productNames":["AI Visibility Checker","Frase Platform","GEO Score"],"methodology":"Derived from the cited AI-in-Branding market figure in the search results (USD 2.64B, 11.6% CAGR). \"AI Brand Visibility Monitoring\" is a specialized subsegment (SaaS monitoring, citation tracking, enterprise compliance and execution). Based on vendor pricing, adoption signals, and the role of monitoring within AI-in-branding stacks (multiple vendor tiers and enterprise spend shown in results), I estimate the subsegment represents roughly 20–30% of the broader AI-in-Branding market; midpoint used = ~25% → ~USD 0.7B. Growth potential is assumed similar to the broader AI-in-Branding market (11.6% CAGR) given linked drivers (rising AI discovery, enterprise adoption, and recurring SaaS spend in the search results).","citations":[{"url":"https://www.promptposition.com/blog/ai-brand-monitoring/","text":"The AI in Branding market, currently valued at USD 2.64 billion, is expected to ... USD 7.9 billion by 2034, growing at a healthy 11.6% CAGR."}]}],"faq":[],"comparisons":[],"sources":[{"url":"https://frase.io","text":"Frase"},{"url":"https://www.frase.io/","text":"Frase Platform"},{"url":"https://www.frase.io/tools/geo-score","text":"GEO Score"},{"url":"https://www.frase.io/tools/ai-visibility-checker","text":"AI Visibility Checker"},{"url":"https://www.openpr.com/news/4536625/seo-content-optimization-platform-market-to-reach-usd-7-2","text":"The SEO Content Optimization Platform market size was valued at USD 2.8 billion in 2025."},{"url":"https://www.marketresearchfuture.com/reports/search-engine-optimization-service-market-32876","text":"2024 Market Size $ 70.5 Billion"},{"url":"https://xamsor.com/blog/seo-market-stats/","text":"The global search engine optimization (SEO) market is valued at $108.28 billion."},{"url":"https://www.coherentmarketinsights.com/industry-reports/generative-engine-optimization-geo-platform-market","text":"Revenue, 2026 USD 2.70 Bn; CAGR, 2026 – 2033 13.6%."},{"url":"https://dimensionmarketresearch.com/report/generative-engine-optimization-geo-market/","text":"Market Value, 2026 USD 1,089.3 Mn; CAGR, 2026 - 2034 40.6%."},{"url":"https://navistratanalytics.com/report_store/generative-engine-optimization-geo-market/","text":"The global Generative Engine Optimization market reached USD 762.5 Million in 2024 and is expected to register a revenue CAGR of 30.1%."},{"url":"https://www.omnibound.ai/blog/generative-engine-optimization-statistics","text":"The U.S. Generative Engine Optimization (GEO) Market is expected to reach USD 365.4 million in 2026, with a CAGR of 42.9%."},{"url":"https://info.aiim.org/aiim-blog/the-booming-content-management-market-insights-and-projections-for-2025-2028","text":"The content management market... expected to reach $31 to $150 billion by 2028, growing at a compound annual growth rate (CAGR) of 14.1%."},{"url":"https://www.snsinsider.com/reports/content-services-platforms-market-3746","text":"Content Services Platforms Market was valued at USD 79.08 billion in 2025E and is expected to reach USD 252.32 billion by 2033, growing at a CAGR of 15.61%."},{"url":"https://www.linkedin.com/pulse/enterprise-content-management-market-size-share-konsf","text":"Market Size: $47.9 Bn in 2024."},{"url":"https://www.promptposition.com/blog/ai-brand-monitoring/","text":"The AI in Branding market, currently valued at USD 2.64 billion, is expected to ... USD 7.9 billion by 2034, growing at a healthy 11.6% CAGR."}]}