{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/epsilon-com","markdownUrl":"https://nowen.ai/agents/epsilon-com.md","jsonUrl":"https://nowen.ai/agents/epsilon-com.json","name":"Epsilon","legalName":"Epsilon Data Management, LLC","website":"https://epsilon.com","industry":"Marketing Technology","deliveryModel":"hybrid","marketCategories":{"primary":{"name":"AI Marketing Software","url":"https://nowen.ai/category/ai-marketing-software"},"others":[]},"status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-11-08T04:18:22.793Z","summary":"Epsilon helps brands connect data, identity, marketing channels, and measurement to create personalized customer experiences.","description":"Epsilon is a marketing technology company that helps brands understand and engage consumers through connected data, identity, media, creative, and measurement capabilities. It supports marketers in creating personalized experiences across channels, improving customer relationships, and measuring business outcomes.","mission":"Help brands deliver personalized experiences by connecting data, identity, marketing, and measurement.","directory":{"industryName":"Marketing Technology","agentCount":201,"indexable":true,"hubUrl":"https://nowen.ai/industry/marketing-technology"},"categoryDirectory":{"name":"AI Marketing Software","agentCount":33,"indexable":true,"url":"https://nowen.ai/category/ai-marketing-software"},"aiReaderFamilies":["OpenAI","Perplexity","Amazon"],"products":[{"name":"Epsilon PeopleCloud","anchor":"product-epsilon-peoplecloud","type":"Platform","url":"https://www.epsilon.com/us/products-and-services/epsilon-peoplecloud","summary":"Unify marketing around real people to deliver relevant cross-channel experiences and improve performance over time.","description":"Epsilon PeopleCloud is a connected marketing platform that unifies data, identity, activation and measurement around a persistent identity layer. It enriches first-party data with signals across devices, channels and time to help brands understand individuals and deliver consistent, personalized experiences across paid and owned channels. Its identity foundation, AI capabilities and creative execution support marketing decisions and experiences tailored to real people.","pricing":{},"features":[{"name":"Persistent identity resolution","value":"Anchor Marketing Decisions To Real People","valueDescription":"Unify customer data around persistent person-level identities so teams can understand individuals and make marketing decisions from a consistent source of truth."},{"name":"Identity-informed AI","value":"Inform Decisions With Real Customer Signals","valueDescription":"Use identity-enriched data to understand customer preferences and likely moments to act, informing predictions, personalization and media investment."},{"name":"Personalized creative execution","value":"Tailor Messages To Each Individual","valueDescription":"Deliver relevant messages, offers and formats informed by identity and AI, enabling more individualized conversations with customers."},{"name":"Cross-channel marketing activation","value":"Coordinate Experiences Across Channels","valueDescription":"Bring paid and owned channel activity together so customers can receive consistent, relevant experiences across their interactions with a brand."},{"name":"Integrated marketing measurement","value":"Learn From Marketing Interactions","valueDescription":"Connect activity and outcomes to understand the impact of marketing and inform improvements to future performance."},{"name":"Flexible platform integration","value":"Fit Capabilities To Your Technology Stack","valueDescription":"Choose to integrate PeopleCloud capabilities into an existing technology stack or use them to build from the ground up."}]},{"name":"Epsilon Digital","anchor":"product-epsilon-digital","type":"Platform","url":"https://www.epsilon.com/us/products-and-services/epsilon-digital","summary":"Reach and engage relevant people across digital channels, personalize advertising, and measure campaign outcomes to support customer growth.","description":"Epsilon Digital is a full-service programmatic media platform built on person-based identity. It helps brands and agencies plan, activate, optimize and measure campaigns across display, connected TV, online video and audio through a single, privacy-safe identity solution. The platform distinguishes existing customers from prospects, supports audience and frequency management across channels, and measures outcomes such as incremental lift and return on ad spend. Its dynamic creative optimization service tailors ad creative in real time using person-level digital signals.","pricing":{},"features":[{"name":"Person-based identity resolution","value":"Recognize Real People Across Channels","valueDescription":"Use person-based identity to connect digital signals with real customers and prospects across campaigns, supporting more consistent reach and measurement."},{"name":"Cross-channel campaign activation","value":"Activate Campaigns Across Digital Channels","valueDescription":"Coordinate media activation across display, connected TV, online video and audio using a single identity framework."},{"name":"Outcome measurement","value":"Measure Incremental Lift And Return","valueDescription":"Connect campaign activity to measurable outcomes, including incremental lift and return on ad spend, rather than measuring only views and clicks."},{"name":"Campaign optimization","value":"Optimize Campaigns Around Real Outcomes","valueDescription":"Optimize campaigns using person- and outcome-based signals, rather than relying only on changes in click activity."},{"name":"Dynamic creative optimization","value":"Personalize Creative In Real Time","valueDescription":"Tailor ad creative to potential customers using person-level digital signals, with real-time rendering designed to support scalable personalization."},{"name":"Prospect acquisition and customer suppression","value":"Find New Prospects And Exclude Customers","valueDescription":"Build acquisition audiences that identify prospective customers and exclude existing customers, helping campaigns focus on net-new growth."},{"name":"Audience deduplication and frequency control","value":"Control Frequency And Reduce Wasted Impressions","valueDescription":"Manage exposure across channels at the person level and use audience deduplication and sequencing to reduce wasted impressions."},{"name":"Customer retention targeting","value":"Identify At-Risk Customers Earlier","valueDescription":"Identify customers at risk of disengaging and support tailored retention journeys based on anticipated next best actions."}]},{"name":"Epsilon Clean Room","anchor":"product-epsilon-clean-room","type":"Solution","url":"https://www.epsilon.com/us/products-and-services/clean-room","summary":"Unify data to identify in-market prospects, activate media and measure marketing outcomes.","description":"Epsilon Clean Room is a data clean room that brings data together to provide a better view of in-market customers. Pre-loaded with Epsilon data and identity, it supports prospect identification, media activation and closed-loop measurement. Epsilon says its clean room provides insights on more than 255 million unique U.S. individuals, helping brands create audiences of people most likely to buy.","pricing":{},"features":[{"name":"Built-in data and identity","value":"Access Built-In Data And Identity","valueDescription":"Use data and identity included with the clean room, with insights on more than 255 million unique U.S. individuals."},{"name":"Prospect identification","value":"Identify Likely Buyers","valueDescription":"Create audiences of potential customers most likely to buy, using the data and identity available in the clean room."},{"name":"Customer data unification","value":"Unify Customer Data","valueDescription":"Bring data together in a clean room to build a more complete view of customers across touchpoints."},{"name":"Media activation","value":"Activate Media","valueDescription":"Use clean-room data and identity to support media activation."},{"name":"Closed-loop measurement","value":"Measure Marketing Outcomes","valueDescription":"Connect campaign activity with results through closed-loop measurement."}]},{"name":"Epsilon CDP","anchor":"product-epsilon-cdp","type":"Platform","url":"https://www.epsilon.com/us/products-and-services/customer-data-platform","summary":"Unify customer data to understand real people, engage them across channels and measure marketing performance.","description":"Epsilon CDP is a customer data platform built on connected identity and enriched with industry-leading data. It helps brands understand real people, engage them across channels and measure what is working. By connecting and transforming first-party data from sources such as online, in-store and email, it creates a unified, person-level view of customer behavior. Enriched profiles support segmentation, personalization and measurement across channels.","pricing":{},"features":[{"name":"Connected customer identity","value":"Connect Customer Data To Real People","valueDescription":"Link customer information to real people, supporting a clearer understanding of customers."},{"name":"First-party data unification and cleansing","value":"Unify And Cleanse First-Party Data","valueDescription":"Bring data from different sources together into a clearer, more consistent customer view, helping reduce fragmentation and make the data more actionable."},{"name":"Customer data enrichment","value":"Enrich Profiles With Customer Insights","valueDescription":"Add behavioral, transactional and third-party insights to first-party data to build a more complete understanding of each customer."},{"name":"Cross-channel customer engagement","value":"Engage Customers Across Channels","valueDescription":"Use a holistic view of customers across touchpoints to support more relevant marketing engagement across channels."},{"name":"Customer segmentation and personalization","value":"Personalize Marketing Across Channels","valueDescription":"Use enriched customer profiles to support segmentation and personalization across channels."},{"name":"Marketing measurement","value":"Measure Marketing Performance","valueDescription":"Use connected customer data and insights across channels to measure what is working in marketing."},{"name":"Customer insight feedback loop","value":"Enrich Customer Views Over Time","valueDescription":"A closed feedback loop connects insights to first-party data, allowing the customer view to become richer over time."}]},{"name":"Epsilon Loyalty","anchor":"product-epsilon-loyalty","type":"Platform","url":"https://www.epsilon.com/emea/products-and-services/loyalty","summary":"Build lasting customer relationships and increase lifetime value through personalized, adaptive loyalty engagement.","description":"Epsilon Loyalty uses first-party data and AI to turn loyalty programmes into growth engines that lift lifetime value. It enriches first-party data to provide deeper insights and a clear customer view, then learns from customer actions and adapts in real time. By anticipating what each person needs next, it helps brands create personal, dynamic and gamified engagement that supports lasting customer relationships. The offering includes AI modeling to identify opportunities, flexible support for brands of all sizes and guided strategy for incremental program growth.","pricing":{},"features":[{"name":"First-party data enrichment","value":"Enrich Customer Data","valueDescription":"Provides deeper insights and a clearer customer view from enriched first-party data, supporting more thoughtful engagement with loyalty members."},{"name":"Personalized member engagement","value":"Personalize Member Engagement","valueDescription":"Supports relevant, personal engagement shaped around each person's needs and the moments that matter to them."},{"name":"AI opportunity modeling","value":"Identify Growth Opportunities","valueDescription":"Uses AI modeling to help brands identify opportunities within their loyalty programs."},{"name":"Gamified loyalty engagement","value":"Turn Points Into Active Engagement","valueDescription":"Helps brands move beyond passive points systems with gamified experiences that make loyalty engagement more active, personal and dynamic."},{"name":"Real-time program adaptation","value":"Adapt Engagement In Real Time","valueDescription":"Responds to customer actions in real time and anticipates what each person may need next."},{"name":"Guided program growth support","value":"Guide Incremental Program Growth","valueDescription":"Combines guided strategy for incremental program growth with flexible support for brands of different sizes."}]},{"name":"Epsilon Data","anchor":"product-epsilon-data","type":"Product","url":"https://www.epsilon.com/us/products-and-services/data","summary":"Understand and reach customers and prospects with personalized, relevant campaigns that support marketing performance.","description":"Epsilon Data combines an extensive national consumer database with customer insights to help brands identify and connect with customers and prospects. It builds a 360-degree view of customers—including who they are, what they buy and what they care about—so brands can create more personalized, relevant campaigns and improve marketing performance.","pricing":{},"features":[{"name":"National consumer database","value":"Identify And Connect With Customers And Prospects","valueDescription":"Use an extensive national consumer database to identify and connect with customers and prospects."},{"name":"360-degree customer view","value":"Understand Customers Beyond Their Transactions","valueDescription":"Gain a deeper understanding of customers, including who they are, what they buy and what they care about—not only how they transact with a brand."},{"name":"Personalized, relevant campaigns","value":"Create More Personalized And Relevant Campaigns","valueDescription":"Apply customer insights to make campaigns more personalized and relevant while driving marketing performance."}]},{"name":"Epsilon Marketing Services","anchor":"product-epsilon-marketing-services","type":"Service","url":"https://www.epsilon.com/us/products-and-services/marketing-services","summary":"Modernize marketing by connecting strategy with implementation and creating data-driven, personalized customer experiences.","description":"Epsilon Marketing Services brings together digital experience, analytics and technology expertise to help brands modernize their marketing. Its Digital Experience Services team bridges strategy and implementation, helping brands create data-driven, personalized experiences their customers will value.","pricing":{},"features":[{"name":"Digital experience services","value":"Modernize Your Marketing","valueDescription":"Draw on digital experience, analytics and technology expertise to modernize your brand’s marketing."},{"name":"Marketing strategy and implementation","value":"Connect Strategy With Implementation","valueDescription":"Bridge marketing strategy and implementation with support from Epsilon’s Digital Experience Services team."},{"name":"Data-driven personalized experiences","value":"Create Personalized Customer Experiences","valueDescription":"Use data-driven, personalized experiences to deliver interactions customers will value."}]},{"name":"Epsilon Retail Media","anchor":"product-epsilon-retail-media","type":"Platform","url":"https://www.epsilon.com/us/products-and-services/retail-media-network","summary":"Reach shoppers across onsite and offsite channels, build retail media networks, and measure their impact.","description":"Epsilon Retail Media is a full-service platform that helps retailers build or augment retail media networks around real shoppers. Using person-first identity and AI-powered data, it connects retailers and brand partners to shoppers across retailer properties and the open web. The platform brings onsite and offsite activation together, helping brands reach shoppers throughout the purchase journey and measure the impact of retail media activity.","pricing":{},"features":[{"name":"Person-first shopper targeting","value":"Reach The Right Shoppers","valueDescription":"Person-first identity and AI-powered data help brand partners connect with real shoppers throughout the purchase journey."},{"name":"Retail media network development","value":"Build Or Augment Retail Media Networks","valueDescription":"Use the full-service platform to build a retail media network or augment an existing one around real shoppers."},{"name":"Onsite and offsite media activation","value":"Activate Onsite And Offsite Media","valueDescription":"Retailers and advertisers can engage shoppers on retailer properties and across the open web through a connected platform."},{"name":"Retail media impact measurement","value":"Measure Retail Media Impact","valueDescription":"Retailers and brand partners can measure the impact of retail media activity, connecting campaigns with measurable business outcomes."},{"name":"Core shopper understanding","value":"Understand Core Shoppers","valueDescription":"Retailers can use the platform to understand their core shoppers and inform engagement and retail media strategies."}]},{"name":"Epsilon Accelerate","anchor":"product-epsilon-accelerate","type":"Product","url":"https://www.epsilon.com/us/products-and-services/accelerate","summary":"Personalize shopper experiences in real time to reduce friction, guide purchases and improve conversions and campaign performance.","description":"Epsilon Accelerate personalizes website experiences by turning visitor signals into responsive onsite interactions. It helps brands surface relevant products, adjust paths to purchase and reduce friction. Teams can use customer and campaign insights, segment visitors by behavior and preferences, and launch onsite overlays and embedded messages with no-code tools. Real-time reporting and recommendations support campaign optimization, while winning onsite journeys can extend to triggered emails and retargeted ads. Epsilon also provides client service support.","pricing":{},"features":[{"name":"Real-time experience personalization","value":"Adapt Experiences In Real Time","valueDescription":"Respond to visitor signals with tailored website experiences that guide shoppers toward relevant products and next steps."},{"name":"Behavioral segmentation","value":"Target Relevant Customer Segments","valueDescription":"Organize visitors by their behaviors and preferences to deliver messages and website experiences tailored to them."},{"name":"No-code onsite activation","value":"Launch Onsite Campaigns Without Code","valueDescription":"Use drag-and-drop widgets to create and launch onsite messages quickly, allowing teams to focus on creative strategy rather than development tickets."},{"name":"Cross-channel journey activation","value":"Extend Winning Journeys Across Channels","valueDescription":"Carry effective onsite experiences into triggered email and retargeted advertising to continue connected journeys beyond the website."},{"name":"Real-time campaign optimization","value":"Optimize Campaigns With Live Insights","valueDescription":"Track campaign performance in real time and use recommendations to refine campaigns. Client Service Managers are available to support teams."},{"name":"Customer insights dashboard","value":"See Customer And Campaign Insights","valueDescription":"Use a consolidated view of customers, shopping activity and campaign performance to inform marketing decisions."},{"name":"Rapid implementation","value":"Launch In Under 10 Days","valueDescription":"Get started quickly: Epsilon says Accelerate can be launched in under 10 days, and campaigns can be tested, refined and launched without development support."},{"name":"Managed service support","value":"Get Expert Campaign Support","valueDescription":"Work with an Australia-based Client Service Manager who advises on decisions and helps deliver campaigns."}]},{"name":"COREid","anchor":"product-coreid","type":"Product","url":"https://www.epsilon.com/emea/products-and-services/identity-core-id","summary":"Recognize and reach real people, personalize interactions across channels and measure marketing outcomes using connected identity.","description":"COREid is Epsilon’s person-based identity resolution solution, built on verified name and address data. It connects fragmented online and offline interactions across channels and systems to a single, pseudonymized identity, helping brands create a more complete view of each individual. By combining identity data with Epsilon’s proprietary insights and trusted publisher partnerships, COREid enables brands to recognize, reach and personalize interactions with people across channels. Its closed-loop attribution links exposure to verified sales and engagement data so brands can measure business impact and refine marketing activity. Epsilon Identity Essentials is powered by COREid and connects customers’ online and offline activity, enriches profiles with industry-specific attributes, and supports personalized engagement across owned and paid channels.","pricing":{},"features":[{"name":"Person-based identity resolution","value":"Recognize Real People","valueDescription":"Anchor identity in verified name and address data to connect interactions and signals to an individual, rather than relying solely on a device or digital identifier."},{"name":"Online and offline identity unification","value":"Unify Online And Offline Interactions","valueDescription":"Bring fragmented activity from online and offline environments, devices, channels and transactions together around one person."},{"name":"Nine-identifier identity resolution","value":"Connect Nine Types Of Identifiers","valueDescription":"Combine offline identifiers, such as name and postal address, with digital signals to support persistent connections between people and their online activity."},{"name":"Cross-channel customer recognition and engagement","value":"Personalize Engagement Across Channels","valueDescription":"Connect identities across customer interactions and use the resulting view of activity, needs and intentions to support personalized conversations across owned and paid channels."},{"name":"Customer data enrichment","value":"Enrich Individual Customer Profiles","valueDescription":"Add relevant data and insights, including industry-specific attributes, to customer profiles to provide a more complete view of individuals and support activation and measurement."},{"name":"Data gap reduction","value":"Reduce Data Gaps And Duplicates","valueDescription":"Clarify incomplete or redundant customer data by connecting disparate information to individuals, helping brands work from a more reliable profile."},{"name":"Continuously validated identity network","value":"Keep Identity Data Current","valueDescription":"Use ongoing validation and publisher partnerships to maintain a live identity network that continues to expand and support recognition of real people."},{"name":"Closed-loop outcome measurement","value":"Measure Verified Marketing Outcomes","valueDescription":"Link marketing exposure with verified sales and engagement data so brands can understand the impact of their activity and improve what drives results."},{"name":"Privacy-safe identity and consent","value":"Respect Privacy And Opt-Out Choices","valueDescription":"Support privacy-safe identity use with pseudonymized profiles and a persistent opt-out policy that applies a consumer’s opt-out across devices."}]},{"name":"COREai","anchor":"product-coreai","type":"Product","url":"https://www.epsilon.com/us/ai-capabilities","summary":"Understand individuals, make timely decisions, personalize messages across channels and measure marketing outcomes more accurately.","description":"Epsilon’s COREai is an AI decisioning capability that uses predictive and generative AI to synthesize data into a detailed understanding of individuals and their likely needs and behaviors. It helps marketers decide whom to engage, what to say, where and when to engage, how often to communicate and how much to spend. COREai supports real-time decisions and harmonized messaging across paid, owned and earned channels, and improves measurement of campaign outcomes, customer lifetime value, customer journeys and paths to purchase.","pricing":{},"features":[{"name":"Individual customer insight synthesis","value":"Reveal Individual Customer Insights","valueDescription":"Turn extensive, evolving data into an understanding of individual customers, their interests and likely needs to guide marketing decisions."},{"name":"Real-time marketing decisioning","value":"Make Timely, Individualized Decisions","valueDescription":"Determine the timing, frequency, channel, message and investment for individual customer interactions, including when not to engage."},{"name":"Cross-channel message coordination","value":"Coordinate Messages Across Channels","valueDescription":"Keep messages aligned across paid, owned and earned channels to support a consistent conversation with each individual."},{"name":"Personalized messaging at scale","value":"Personalize Messages For Individuals","valueDescription":"Use person-level insights and decisioning to tailor relevant marketing messages to individuals across channels."},{"name":"Customer lifetime value measurement","value":"Measure Customer Lifetime Value","valueDescription":"Improve the accuracy of customer lifetime value measurement to better understand the long-term value of customer relationships."},{"name":"Customer journey measurement","value":"Map Customer Journeys And Purchases","valueDescription":"Build a more accurate view of customer journeys and paths to purchase to understand how marketing relates to outcomes."},{"name":"High-value customer identification","value":"Identify High-Value Customers","valueDescription":"Find valuable, in-market individuals in audience data to inform customer targeting and marketing investment."}],"marketCategories":[{"name":"AI Marketing Software","url":"https://nowen.ai/category/ai-marketing-software"}]},{"name":"Epsilon Creative Services","anchor":"product-epsilon-creative-services","type":"Service","url":"https://www.epsilon.com/emea/products-and-services/creative-services","summary":"Create personalized brand experiences across channels while reducing manual work and improving creative speed and scalability.","description":"Epsilon Creative Services combines design, production, copywriting and creative automation with data and identity expertise to develop personalized creative. Its team uses AI- and data-led strategies, proprietary tools and cross-channel experience to create accessible, engaging work for different channels and devices. Services support programmatic advertising, onsite personalization and retail media, helping brands adapt creative to customer journeys and deliver consistent brand experiences.","pricing":{},"features":[{"name":"Scalable creative personalization","value":"Personalize Creative At Scale","valueDescription":"Deliver personalized creative at scale with proprietary tools that reduce manual work and support faster campaign execution."},{"name":"Data- and AI-led creative insight","value":"Shape Creative Around Customer Insights","valueDescription":"Use data- and AI-led strategies to develop creative informed by customer insights and designed to adapt across the customer journey."},{"name":"Cross-channel creative development","value":"Extend Creative Across Channels","valueDescription":"Develop creative for multiple channels and devices, including programmatic advertising, onsite experiences and retailer media networks."},{"name":"Creative automation","value":"Automate Repetitive Creative Work","valueDescription":"Reduce manual work in creative execution with proprietary tools, supporting faster speed to market and scalable production."},{"name":"Creative design and production","value":"Create Engaging, Accessible Experiences","valueDescription":"Access creative design and production for attention-grabbing, accessible creative across channels and devices."},{"name":"Programmatic advertising creative","value":"Personalize Programmatic Ad Creative","valueDescription":"Develop data-led creative for display, video, connected TV and audio advertising, with personalization intended to support awareness, engagement and results."},{"name":"Onsite personalization creative","value":"Personalize Onsite Shopping Experiences","valueDescription":"Use onsite creative tactics, including lead capture, product recommendations, social proof and inventory or trending-product flags, to personalize sites and support engagement and sales."},{"name":"On-brand channel-specific copywriting","value":"Engage Audiences With On-Brand Copy","valueDescription":"Use expertly crafted, on-brand copy tailored to each channel to engage consumers."},{"name":"Retail media creative","value":"Reach Shoppers Through Retail Media","valueDescription":"Use creative in retailer onsite and offsite media networks to connect with new customers and make use of retailer first-party data."}]},{"name":"Epsilon Direct Mail","anchor":"product-epsilon-direct-mail","type":"Service","url":"https://www.epsilon.com/emea/products-and-services/direct-mail","summary":"Reach consumers through tangible catalogue marketing that supports acquisition, engagement, trust and loyalty.","description":"Epsilon Direct Mail is a direct mail marketing service that uses a tangible channel to connect brands with consumers. Its catalogue marketing creates personal experiences intended to resonate with shoppers and inspire action, while supporting new-customer acquisition, prospect targeting, trust-building and loyalty. Reported campaign examples include 21:1 ROAS for Audley Travel and 25% higher average order value and 35% higher lifetime value for Piglet in Bed.","pricing":{},"features":[{"name":"Tangible catalogue marketing","value":"Create Personal Shopper Connections","valueDescription":"Use a physical mail touchpoint to create a personal brand experience for shoppers and encourage them to take action."},{"name":"Prospect targeting","value":"Reach High-Value Prospects","valueDescription":"Focus acquisition campaigns on identifying and reaching high-value prospects, including in competitive markets."},{"name":"Trust and loyalty building","value":"Build Trust And Strengthen Loyalty","valueDescription":"Use direct mail to establish a tangible connection with consumers, supporting trust, loyalty and engagement with existing customers."},{"name":"Campaign performance outcomes","value":"Drive Measurable Campaign Outcomes","valueDescription":"Campaign examples report outcomes including return on ad spend, booking value, average order value and customer lifetime value."}]},{"name":"Epsilon Online Video","anchor":"product-epsilon-online-video","type":"Service","url":"https://www.epsilon.com/emea/products-and-services/epsilon-digital/online-video","summary":"Reach high-value audiences with video ads across publisher sites and apps while controlling ad frequency at the person level.","description":"Epsilon Online Video connects brands with high-value audiences through video ads served across publisher sites and apps on desktop, tablet and mobile. It matches first-party data against Epsilon’s CORE Identity graph to resolve individuals across browsers and devices into a single profile without relying on third-party cookies. People are ranked by their likelihood to take a desired action, and campaigns activate across thousands of publisher partners with frequency managed at the person level across all channels on the platform.","pricing":{},"features":[{"name":"Cookie-independent identity matching","value":"Recognize People Across Browsers And Devices","valueDescription":"Connect first-party data to a single profile for each resolved individual across browsers and devices, without relying on third-party cookies."},{"name":"High-value audience targeting","value":"Prioritize People Likely To Act","valueDescription":"Rank people according to their likelihood of taking a desired action so campaigns can focus on audiences with stronger potential to respond."},{"name":"Publisher-site and app video advertising","value":"Reach Audiences Across Publisher Inventory","valueDescription":"Run video campaigns across publisher sites and apps on desktop, tablet and mobile, with activation across thousands of publisher partners."},{"name":"Person-level frequency control","value":"Control Frequency Across Channels","valueDescription":"Manage how often individuals are reached across channels on the platform using person-level frequency control."}]}],"audiences":[],"segments":[],"faq":[],"comparisons":[],"sources":[{"url":"https://epsilon.com","text":"Epsilon"},{"url":"https://www.epsilon.com/us/products-and-services/epsilon-peoplecloud","text":"Epsilon PeopleCloud"},{"url":"https://www.epsilon.com/us/products-and-services/epsilon-digital","text":"Epsilon Digital"},{"url":"https://www.epsilon.com/us/products-and-services/clean-room","text":"Epsilon Clean Room"},{"url":"https://www.epsilon.com/us/products-and-services/customer-data-platform","text":"Epsilon CDP"},{"url":"https://www.epsilon.com/emea/products-and-services/loyalty","text":"Epsilon Loyalty"},{"url":"https://www.epsilon.com/us/products-and-services/data","text":"Epsilon Data"},{"url":"https://www.epsilon.com/us/products-and-services/marketing-services","text":"Epsilon Marketing Services"},{"url":"https://www.epsilon.com/us/products-and-services/retail-media-network","text":"Epsilon Retail Media"},{"url":"https://www.epsilon.com/us/products-and-services/accelerate","text":"Epsilon Accelerate"},{"url":"https://www.epsilon.com/emea/products-and-services/identity-core-id","text":"COREid"},{"url":"https://www.epsilon.com/us/ai-capabilities","text":"COREai"},{"url":"https://www.epsilon.com/emea/products-and-services/creative-services","text":"Epsilon Creative Services"},{"url":"https://www.epsilon.com/emea/products-and-services/direct-mail","text":"Epsilon Direct Mail"},{"url":"https://www.epsilon.com/emea/products-and-services/epsilon-digital/online-video","text":"Epsilon Online Video"}]}