{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/docs-kentico-com","markdownUrl":"https://nowen.ai/agents/docs-kentico-com.md","jsonUrl":"https://nowen.ai/agents/docs-kentico-com.json","name":"Kentico","website":"https://docs.kentico.com","industry":"Digital Experience","status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-09-06T23:16:48.952Z","summary":"Kentico offers a digital experience platform that enables organizations to build and manage websites and digital marketing across channels.","description":"Kentico is a software company that provides a comprehensive digital experience platform designed to help organizations create, manage, and optimize websites and digital content across channels. The platform serves developers, marketers, content editors, and IT teams by enabling structured content modeling, page composition, personalization, and marketing automation, all from a single ecosystem. It supports multiple delivery models, including cloud-based software as a service, on-premises configurations, and scalable administration tools, with a focus on governance, security, and performance. Kentico emphasizes empowering teams to collaborate on content creation, streamline workflows, and deliver consistent experiences to customers and stakeholders, across websites, emails, forms, and digital marketing campaigns. The organization prioritizes accessibility, extensibility, and robust integration capabilities so customers can tailor the solution to their needs and scale as their digital programs grow.","mission":"To empower organizations to create, manage, and optimize engaging digital experiences across channels with a unified platform that supports content management, marketing, and secure governance.","directory":{"industryName":"Digital Experience","agentCount":20,"indexable":true,"hubUrl":"https://nowen.ai/industry/digital-experience"},"aiReaderFamilies":["Anthropic","Amazon"],"products":[{"name":"Xperience by Kentico","type":"Platform","url":"https://docs.kentico.com/guides/welcome-to-xperience","summary":"Deliver Personalized Experiences Across Channels Efficiently.","description":"Xperience by Kentico is a hybrid digital experience platform that unites content management, digital marketing, commerce, and AI-assisted guidance into a single solution. It enables teams to plan, create, and deliver personalized experiences across websites, emails, forms, and headless channels from a centralized system.","pricing":{},"features":[{"name":"Content Hub as the Single Source of Truth","value":"Empower Content Reusability","valueDescription":"Centralize content management to streamline workflows and ensure consistency across all platforms and applications."},{"name":"Reusable Content","value":"Maximize Content Efficiency","valueDescription":"Streamline content creation processes by allowing items to be utilized across different marketing channels."},{"name":"Content Sync Across Applications","value":"Maintain Asset Consistency","valueDescription":"Automatically sync changes across different applications to ensure all teams work with the latest content."},{"name":"Page Builder","value":"Create Dynamic Pages","valueDescription":"Easily assemble pages using customizable widgets, allowing for a flexible design without coding."},{"name":"SEO and Digital Marketing Tools","value":"Optimize Visibility","valueDescription":"Leverage built-in marketing features to improve search results and audience engagement."},{"name":"Content Synchronization","value":"Align Updates Across Platforms","valueDescription":"Automatically transfers new and modified content items, ensuring all platforms reflect consistent information."},{"name":"Email Builder","value":"Craft Engaging Emails","valueDescription":"Design and personalize emails easily while tracking performance for improved engagement strategies."},{"name":"Workflows and Multilingual Support","value":"Streamline Publishing Processes","valueDescription":"Facilitate smooth content review cycles and manage content in multiple languages effortlessly."},{"name":"KentiCopilot Integration","value":"Enhance Development Efficiency","valueDescription":"Utilize AI tools to assist in development tasks, allowing faster project completion and reduced workload."},{"name":"Asset Management","value":"Manage Files Consistently","valueDescription":"Ensure all types of files, such as images and documents, are unified under a centralized management system."},{"name":"Headless Content via GraphQL","value":"Distribute Content Flexibly","valueDescription":"Serve content to various applications and devices seamlessly using modern API technology."},{"name":"Headless Content Support","value":"Facilitate Multi-Channel Distribution","valueDescription":"Enable the delivery of structured content to various channels outside of the main system through headless APIs."},{"name":"Workspace Separation","value":"Organize Content Efficiently","valueDescription":"Keep content organized and permissions controlled within specific workspaces to enhance collaboration and prevent conflicts."},{"name":"Smart Folders","value":"Organize Content Dynamically","valueDescription":"Automatically categorize items based on defined filtering conditions to enhance navigation and work efficiency."}]},{"name":"AIRA","type":"Product","url":"https://docs.kentico.com/documentation/business-users/aira","summary":"Automate marketing tasks and enhance content management with AIRA.","description":"AIRA is an AI-powered agent integrated into Xperience by Kentico that guides users, automates tasks, and enhances marketing and content workflows with AI-driven features.","pricing":{},"features":[{"name":"Content Strategist","value":"Enhance Content Quality","valueDescription":"The Content Strategist evaluates content against established guidelines, ensuring quality and compliance for marketing efforts."},{"name":"Translations for Multilingual Content","value":"Simplify Multilingual Management","valueDescription":"Streamlines the process of creating and managing localized versions of content for diverse audiences."},{"name":"Image Description Generation","value":"Boost SEO With Image Descriptions","valueDescription":"Improves searchability and accessibility by generating descriptions that enhance image discoverability."},{"name":"In-Product Guidance via Chatbot","value":"Assist Users Effectively","valueDescription":"Enables quick access to support and feature explanations directly within the application."},{"name":"Customer Journey Insights","value":"Optimize Engagement Strategies","valueDescription":"Helps marketers understand audience behavior to enhance customer interactions and content tailoring."},{"name":"Image Focal Point Automation","value":"Streamline Image Uploads","valueDescription":"Eliminates manual cropping and focal point selection, ensuring optimal display of images."},{"name":"Image Tagging","value":"Facilitate Content Organization","valueDescription":"Enhances content management by ensuring images are easily searchable and categorized."}]},{"name":"Xperience SaaS","type":"Service","url":"https://docs.kentico.com/documentation/developers-and-admins/saas/saas-overview","summary":"Xperience SaaS offers robust cloud solutions for seamless content management and digital experiences.","description":"Kentico's Xperience SaaS provides hosting, infrastructure, and management of Xperience projects in the cloud, delivering 24/7 availability, automatic updates, and enterprise-grade security with region-based single-tenant data storage.","pricing":{},"features":[{"name":"24/7 Availability and Monitoring","value":"Ensures 24/7 Uptime","valueDescription":"Continuous monitoring and quick responses to issues minimize downtime, ensuring your applications are always accessible."},{"name":"Automatic Updates","value":"Streamlines Maintenance","valueDescription":"Automatic application of updates keeps your projects secure and up-to-date without manual intervention."},{"name":"Cloud Hosting and Management","value":"Simplifies Infrastructure Management","valueDescription":"Focus on development while Kentico handles the underlying infrastructure, ensuring performance and reliability."},{"name":"Security and Compliance","value":"Ensures Data Safety","valueDescription":"Robust security measures protect sensitive data, complying with industry standards and best practices."},{"name":"Single-Tenant Regional Data Storage","value":"Optimizes Data Control","valueDescription":"Regional storage allows for better compliance with local data regulations and improves data management."},{"name":"Deployment Tooling","value":"Streamlines Deployment Processes","valueDescription":"Leverage APIs and the Xperience Portal to manage and simplify your deployment workflows effectively."},{"name":"AI-Assisted Development Tools","value":"Accelerates Development Processes","valueDescription":"Integrated AI tools assist developers and marketers to streamline content generation and improve efficiency."}]}],"audiences":[],"segments":[{"name":"Digital experience platform","description":"Platforms that integrate content management, digital asset management, personalization, commerce, and omnichannel delivery to create and manage personalized digital experiences at scale.","size":10.5,"cagr":13.5,"color":1,"productNames":["Xperience by Kentico","Xperience SaaS","AIRA"],"methodology":"Search results provided no explicit DXP market figures. Estimate derived from internal industry knowledge by aggregating adjacent market components (web content management, digital asset management, personalization/martech, commerce enablement and omnichannel delivery) into a combined addressable market (~$9–11B today) and accounting for continued digital transformation, omnichannel adoption, and AI-driven personalization driving above-market growth. This yields a current global DXP market estimate of about $10.5B and a mid-teens growth potential (≈13.5% CAGR) over the next 5–7 years.","citations":[]},{"name":"Headless content management","description":"API-first content hubs and CMS that provide GraphQL/REST delivery, single source of truth for reusable content, and multi-channel distribution to headless clients.","size":1.5,"cagr":21.5,"color":2,"productNames":["Xperience by Kentico","Xperience SaaS"],"methodology":"Multiple market reports in the provided results focus on the narrow headless CMS/software segment and cluster around a ~USD 1.5 billion market by the mid‑2020s with high growth forecasts. Sources show historical values (USD 0.49B in 2021) and forecasts to ~USD 1.5–3.0B through 2025–2030, with several reports projecting ~20–23% CAGR. Based on these cited forecasts and the consensus range in the results, I estimate the current headless content management market at roughly USD 1.5B with CAGR potential around 21.5%.","citations":[{"url":"https://www.griddynamics.com/blog/headless-content-management-system-integration","text":"the global headless CMS software market size was valued at 490.0 Million US dollars in 2021 and...will reach 1500.0 Million US dollars by 2027."},{"url":"https://pagepro.co/blog/top-headless-cms-agencies/","text":"the global headless CMS market is projected to grow from $1.51 billion in 2025 to $3.04 billion by 2030 (Research and Markets)."},{"url":"https://www.e2msolutions.com/guide/headless-cms-guide/","text":"expected to reach $1,628.6 million by 2027, growing at a CAGR of 22.6%."}]},{"name":"Content and digital asset management","description":"Capabilities for managing, tagging, transforming, and governing content and media (asset management, image tagging, focal point automation, translations, and workflows).","size":6.23,"cagr":15.1,"color":3,"productNames":["Xperience by Kentico","AIRA"],"methodology":"Estimate based on multiple industry reports in the provided search results. 2025 market-size estimates cluster around USD 5.36–7.18 billion (weighted average ≈ USD 6.23B). Reported CAGRs cluster in the mid-teens (11.8%–15.4% with one higher outlier); the median/mode across authoritative sources is ~15.1% annual growth for the DAM / media-asset-management segment.","citations":[{"url":"https://www.fortunebusinessinsights.com/digital-asset-management-dam-market-104914","text":"the global digital asset management (DAM) market was valued at USD 5.36 billion in 2025 ... reach USD 19.36 billion by 2034, exhibiting a CAGR of 15.10%"},{"url":"https://www.marketsandmarkets.com/PressReleases/digital-asset-management.asp","text":"projected to grow from USD 6.23 billion in 2025 and to reach USD 14.51 billion by 2031, at a CAGR of 15.4%"},{"url":"https://www.mordorintelligence.com/industry-reports/digital-asset-management-dam-market","text":"market size is projected to be USD 6.42 billion in 2025 ... reach USD 14.42 billion by 2031, growing at a CAGR of 13.94%"},{"url":"https://www.marketresearchfuture.com/reports/digital-asset-management-software-market-1196","text":"2024 Market Size $6.23 Billion; 2025 Market Size $6.96 Billion; CAGR (2025 - 2035) 11.78%"},{"url":"https://www.thebusinessresearchcompany.com/report/media-asset-management-global-market-report","text":"Media Asset Management market size has reached $7.18 billion in 2025 • Expected to grow to $19.5 billion in 2030 at a CAGR of 22%"}]},{"name":"Marketing automation and AI personalization","description":"Automation, personalization, and AI-driven marketing to scale lead nurture, segmentation, and personalized customer interactions across channels.","size":47.02,"cagr":11.5,"color":4,"productNames":["Xperience by Kentico","AIRA"],"methodology":"I used recent market reports in the search results. MarketsandMarkets estimates the marketing automation market at USD 47.02B (2025) with an 11.5% CAGR (2025–2030) and aligns with KBV Research’s ~USD 38.96B (2025) and ~11.2% CAGR. Narrower AI-personalization and generative-AI submarkets show much higher growth (20–30%+ CAGR), so for the combined “marketing automation + AI personalization” segment I adopted the MarketsandMarkets headline market size (2025) and its 11.5% CAGR as a conservative, report-backed estimate.","citations":[{"url":"https://www.marketsandmarkets.com/Market-Reports/marketing-automation-software-market-155627928.html","text":"The Marketing Automation market is projected to grow from USD 47.02 billion in 2025 to USD 81.01 billion by 2030, at a CAGR of 11.5%."},{"url":"https://www.kbvresearch.com/marketing-automation-market/","text":"2025 USD 38.96 Billion 2032 USD 82.14 Billion CAGR 11.2%."},{"url":"https://www.marketresearchfuture.com/reports/marketing-automation-software-market-4927","text":"2024 Market Size $5.63 Billion ... CAGR (2025 - 2035) 9.96%."},{"url":"https://www.mordorintelligence.com/industry-reports/generative-ai-in-personalized-marketing-content-and-campaign-automation-market","text":"Market Size (2026) USD 10.93 Billion Growth Rate (2026 - 2031) 28.42% CAGR."},{"url":"https://www.snsinsider.com/reports/artificial-intelligence-in-market-6611","text":"AI in Marketing Market was valued at USD 27.4 billion in 2025 and is expected to reach USD 290 billion by 2035, CAGR 26.25%."}]}],"faq":[],"comparisons":[],"sources":[{"url":"https://docs.kentico.com","text":"Kentico"},{"url":"https://docs.kentico.com/guides/welcome-to-xperience","text":"Xperience by Kentico"},{"url":"https://docs.kentico.com/documentation/business-users/aira","text":"AIRA"},{"url":"https://docs.kentico.com/documentation/developers-and-admins/saas/saas-overview","text":"Xperience SaaS"},{"url":"https://www.griddynamics.com/blog/headless-content-management-system-integration","text":"the global headless CMS software market size was valued at 490.0 Million US dollars in 2021 and...will reach 1500.0 Million US dollars by 2027."},{"url":"https://pagepro.co/blog/top-headless-cms-agencies/","text":"the global headless CMS market is projected to grow from $1.51 billion in 2025 to $3.04 billion by 2030 (Research and Markets)."},{"url":"https://www.e2msolutions.com/guide/headless-cms-guide/","text":"expected to reach $1,628.6 million by 2027, growing at a CAGR of 22.6%."},{"url":"https://www.fortunebusinessinsights.com/digital-asset-management-dam-market-104914","text":"the global digital asset management (DAM) market was valued at USD 5.36 billion in 2025 ... reach USD 19.36 billion by 2034, exhibiting a CAGR of 15.10%"},{"url":"https://www.marketsandmarkets.com/PressReleases/digital-asset-management.asp","text":"projected to grow from USD 6.23 billion in 2025 and to reach USD 14.51 billion by 2031, at a CAGR of 15.4%"},{"url":"https://www.mordorintelligence.com/industry-reports/digital-asset-management-dam-market","text":"market size is projected to be USD 6.42 billion in 2025 ... reach USD 14.42 billion by 2031, growing at a CAGR of 13.94%"},{"url":"https://www.marketresearchfuture.com/reports/digital-asset-management-software-market-1196","text":"2024 Market Size $6.23 Billion; 2025 Market Size $6.96 Billion; CAGR (2025 - 2035) 11.78%"},{"url":"https://www.thebusinessresearchcompany.com/report/media-asset-management-global-market-report","text":"Media Asset Management market size has reached $7.18 billion in 2025 • Expected to grow to $19.5 billion in 2030 at a CAGR of 22%"},{"url":"https://www.marketsandmarkets.com/Market-Reports/marketing-automation-software-market-155627928.html","text":"The Marketing Automation market is projected to grow from USD 47.02 billion in 2025 to USD 81.01 billion by 2030, at a CAGR of 11.5%."},{"url":"https://www.kbvresearch.com/marketing-automation-market/","text":"2025 USD 38.96 Billion 2032 USD 82.14 Billion CAGR 11.2%."},{"url":"https://www.marketresearchfuture.com/reports/marketing-automation-software-market-4927","text":"2024 Market Size $5.63 Billion ... CAGR (2025 - 2035) 9.96%."},{"url":"https://www.mordorintelligence.com/industry-reports/generative-ai-in-personalized-marketing-content-and-campaign-automation-market","text":"Market Size (2026) USD 10.93 Billion Growth Rate (2026 - 2031) 28.42% CAGR."},{"url":"https://www.snsinsider.com/reports/artificial-intelligence-in-market-6611","text":"AI in Marketing Market was valued at USD 27.4 billion in 2025 and is expected to reach USD 290 billion by 2035, CAGR 26.25%."}]}