{"schemaVersion":1,"profileUrl":"https://nowen.ai/agents/celtra-com","markdownUrl":"https://nowen.ai/agents/celtra-com.md","jsonUrl":"https://nowen.ai/agents/celtra-com.json","name":"Celtra","legalName":"Celtra, Inc.","website":"https://celtra.com","industry":"AdTech","deliveryModel":"software","marketCategories":{"primary":{"name":"Advertising Creative Services","url":"https://nowen.ai/category/advertising-creative-services"},"others":[]},"status":{"trust":"unclaimed","text":"Unclaimed: compiled by Nowen from public sources, not reviewed by the company"},"updatedAt":"2026-11-10T07:48:38.794Z","summary":"Celtra helps marketers, media platforms, and agencies scale digital advertising creative through technology and connected workflows.","description":"Celtra helps marketers, media platforms, and agencies scale creative ideas through technology. It connects creative production, campaign activation, and performance insights, enabling teams to produce, adapt, distribute, and optimize digital advertising at scale.","mission":"Help marketers, media platforms, and agencies succeed by scaling their creative ideas through technology.","directory":{"industryName":"AdTech","agentCount":63,"indexable":true,"hubUrl":"https://nowen.ai/industry/adtech"},"categoryDirectory":{"name":"Advertising Creative Services","agentCount":40,"indexable":true,"url":"https://nowen.ai/category/advertising-creative-services"},"aiReaderFamilies":["OpenAI","Perplexity"],"products":[{"name":"Creative Automation","anchor":"product-creative-automation","type":"Platform","url":"https://celtra.com/solution/creative-automation/","summary":"Create, adapt, launch, and improve on-brand digital campaigns faster and at scale with AI-led automation and connected workflows.","description":"Celtra Creative Automation is a cloud-based platform that helps marketing, creative, and media teams accelerate digital ad production, distribution, and performance. Node-based GenAI design gives teams control over images, animation, and video within modular workflows. The platform adapts approved concepts and brand assets for different formats, placements, audiences, and markets; connects creative generation, review, approval, media activation, and performance tracking; and uses AI creative intelligence to predict performance and feed asset-level learnings back into production.","pricing":{},"features":[{"name":"Automated campaign workflows","value":"Move Campaigns From Concept To Live","valueDescription":"Bring production, approvals, activation, and tracking together to help teams move campaigns forward with less friction and fewer manual handoffs."},{"name":"Brand-safe GenAI production","value":"Create On-Brand Image And Video","valueDescription":"Apply brand context and approved assets with GenAI models to produce image, animation, and video creative while retaining creative control."},{"name":"Modular creative scaling","value":"Scale Concepts Across Formats And Markets","valueDescription":"Turn approved concepts into campaign variations for different digital formats, placements, audiences, markets, and languages without rebuilding each creative from scratch."},{"name":"Creative performance intelligence","value":"Guide Creative With Performance Insights","valueDescription":"Use pre-launch scoring and asset-level insights to understand what works, guide creative decisions, and incorporate learnings into subsequent production."},{"name":"Omnichannel activation","value":"Activate Campaigns Across Channels","valueDescription":"Distribute campaign creative across channels and media platforms as part of the connected production-to-activation workflow."},{"name":"Workflow integrations","value":"Connect More Than 100 Workflow Tools","valueDescription":"Integrate Celtra into existing workflows with connections to tools such as Adobe Experience Manager, Workfront, Asana, Box, Google Cloud, Meta, Slack, and The Trade Desk."},{"name":"Creative toolkit packaging","value":"Equip Teams With Adaptable Toolkits","valueDescription":"Share packaged designs and on-brand templates so other teams can adapt and distribute campaign creative for their local needs."},{"name":"Creative asset variation","value":"Review Creative Variations In Real Time","valueDescription":"Explore variations as they are produced, share assets with teammates, and collect feedback to support consistent campaign creative."},{"name":"Creative input from design tools","value":"Bring Designs From Photoshop And Figma","valueDescription":"Use copy-and-paste from Photoshop or Figma to bring creative into the workflow."}]},{"name":"Creative Enablement","anchor":"product-creative-enablement","type":"Platform","url":"https://celtra.com/solution/creative-enablement/","summary":"Create, personalize, and serve attention-grabbing rich media and video ads while improving campaign relevance, viewability, and performance insights.","description":"Celtra Creative Enablement is a self-serve platform for creating, activating, serving, and analyzing premium rich media and video ads. Its creative production wizard and builder support on-brand display, digital video, and CTV ads, including interactive, shoppable, and gamified experiences. Teams can use pre-built ad products and templates or create customizable, code-free ads from scratch. The platform supports ad personalization with first-party, retail media, or built-in data signals, provides real-time reporting with more than 100 standard industry metrics, and offers more than 100 integrations.","pricing":{},"features":[{"name":"Rich media and video ad production","value":"Create Premium Rich Media And Video Ads","valueDescription":"Produce high-impact rich media, digital video, and CTV ads with a self-serve builder."},{"name":"Ad serving and trafficking","value":"Serve Ads With Trafficking Tags","valueDescription":"Get trafficking tags in minutes and manage ad production, activation, and serving through the platform."},{"name":"Pre-built ad products and templates","value":"Generate On-Brand Ads From Templates","valueDescription":"Turn branded assets into on-brand ads using ready-made templates and a selection of ad formats."},{"name":"Custom interactive ad creation","value":"Build Custom Interactive Ads Without Code","valueDescription":"Create distinctive ad experiences from scratch with customizable components and animation capabilities, without coding."},{"name":"Data-driven ad personalization","value":"Personalize Ads With Data Signals","valueDescription":"Use your own first-party or retail media data, as well as built-in signals, to deliver tailored creative experiences."},{"name":"Real-time reporting and industry metrics","value":"Analyze Performance With Real-Time Reports","valueDescription":"Gain actionable advertising insights through real-time reports and more than 100 standard industry metrics."},{"name":"Fast-loading ad formats","value":"Improve Viewability With Lightweight Ads","valueDescription":"Use fast-loading, lightweight creatives designed to capture attention and improve viewability rates."},{"name":"Advertising platform integrations","value":"Connect Workflows With 100+ Integrations","valueDescription":"Use more than 100 integrations to connect the platform with advertising and media tools."}]},{"name":"Dynamic Product Ads","anchor":"product-dynamic-product-ads","type":"Platform","url":"https://celtra.com/solution/dpa/","summary":"Create and launch relevant, branded catalog ads at scale to support stronger lower-funnel performance and adapt creative to products, promotions, and audiences.","description":"Celtra Dynamic Product Ads is a self-serve solution for creating custom, on-brand image and video catalog ads. Apply templates and dynamic rules to product catalog information to generate ads at scale, review them across the catalog, and launch them on supported platforms. Catalogs refresh hourly, and teams can test and update creative designs, content, and seasonal messaging.","pricing":{},"features":[{"name":"Automated catalog-wide ad production","value":"Scale Ads Across Entire Catalogs","valueDescription":"Generate dynamic product ads across a catalog by applying a design template to its products, making it possible to promote many items without building each ad individually."},{"name":"Branded image and video templates","value":"Create Consistent Branded Catalog Ads","valueDescription":"Create custom image and video templates that apply branding to catalog ads and help preserve a consistent visual identity across the funnel."},{"name":"Product-data-driven creative variations","value":"Personalize Ads With Product Details","valueDescription":"Use catalog information such as price, ratings, discounts, availability, and product type to enrich ads and produce layouts suited to different product data."},{"name":"Multi-platform distribution","value":"Launch Ads Across Major Platforms","valueDescription":"Distribute catalog ads on supported social platforms, including Meta, Instagram, TikTok, Snapchat, Pinterest, and X."},{"name":"Hourly product catalog refresh","value":"Keep Catalog Ads Up To Date","valueDescription":"Refresh product catalog data every hour so ads can reflect the latest available catalog information."},{"name":"Creative testing and iteration","value":"Test And Refresh Creative Quickly","valueDescription":"Iterate on templates, creative elements, and messaging based on results, then make updated designs or content live immediately."},{"name":"Interest- and intent-based product relevance","value":"Show Products Relevant To Viewers","valueDescription":"Use interests and intent signals to show viewers relevant catalog items, and use product information and behavior data to inform personalized video ads."},{"name":"Catalog ad preview and review","value":"Review Catalog Ads In One Place","valueDescription":"See how templates apply across a catalog and review image and video ads in one place, using shareable previews and filtering options."},{"name":"Seasonal and promotional creative updates","value":"Adapt Ads For Seasonal Promotions","valueDescription":"Update catalog ad templates to support seasonal campaigns, sales events, offers, promotions, and product launches."}]},{"name":"Success management","anchor":"product-success-management","type":"Service","url":"https://celtra.com/services/?service=sucess-management","summary":"A designated success manager and data-informed guidance help customers pursue strategic objectives and transformation goals while focusing on creative performance.","description":"Celtra’s customer success management team provides a designated success manager as a consultative partner to help customers pursue transformation goals and ambitious objectives. Data insights inform guidance focused on creative performance.","pricing":{},"features":[{"name":"Consultative success partnership","value":"Advance Strategic Objectives","valueDescription":"A designated success manager partners with customers to guide them toward their strategic objectives and transformation goals."},{"name":"Creative performance insights","value":"Inform Creative Decisions With Data","valueDescription":"Use data insights to inform creative decisions and keep the focus on creative performance."}]},{"name":"Technical services","anchor":"product-technical-services","type":"Service","url":"https://celtra.com/services/?service=technical-services","summary":"Connect Celtra with your existing technology ecosystem and gain deeper insight into advertising and platform usage.","description":"Celtra’s in-house team provides hands-on help integrating the platform into your existing ecosystem. The service includes bespoke API integrations, solution architecture support, and custom data analytics using Celtra’s PowerBI analytical tool to analyze and share advertising and platform usage data.","pricing":{},"features":[{"name":"Custom API integrations","value":"Connect Celtra To Your Marketing Technology","valueDescription":"Get help designing a solution architecture and developing bespoke API integrations that connect Celtra with your wider marketing technology system."},{"name":"Ecosystem integration support","value":"Integrate Celtra With Existing Systems","valueDescription":"Work with Celtra’s in-house team for hands-on help integrating the platform into your existing ecosystem."},{"name":"Custom data analytics","value":"Analyze Advertising And Platform Usage","valueDescription":"Analyze and share data with Celtra’s PowerBI analytical tool to gain deeper insight into advertising and platform usage."}]},{"name":"Consulting and training services","anchor":"product-consulting-and-training-services","type":"Service","url":"https://celtra.com/services/?service=consulting-training","summary":"Help teams adopt Celtra, build platform expertise, and use effective workflows and design practices.","description":"Celtra’s consulting and training services help teams use the platform effectively and enable change management. Solutions consultants provide onboarding and training to help users progress from beginners to experts, along with consultations on workflow, creative taxonomy, and modular design best practices.","pricing":{},"features":[{"name":"Platform onboarding and training","value":"Build Platform Expertise","valueDescription":"Help users move from Celtra beginners to experts through onboarding and training."},{"name":"Change management support","value":"Support Platform Adoption","valueDescription":"Give teams consultant support as they adopt Celtra and navigate change management."},{"name":"Workflow consultation","value":"Improve Platform Workflows","valueDescription":"Get guidance on workflows and effective platform use from Celtra’s solutions consultants."},{"name":"Creative taxonomy and modular design guidance","value":"Apply Creative Design Practices","valueDescription":"Use consultation on creative taxonomy and modular design best practices to guide how teams work with the platform."}]},{"name":"Creative Services","anchor":"product-creative-services","type":"Service","url":"https://celtra.com/services/creative-services/","summary":"Get expert production and consulting support to launch campaigns faster, scale creative output, and make better use of Celtra’s platform.","description":"Celtra’s industry-trusted experts provide creative production and consulting for teams that need additional time, skills, or resources. Services include onboarding support to activate initial campaigns, production of Celtra-powered campaigns and toolkits, and recommendations on using Celtra’s software. The team also supports Creative Automation, Dynamic Product Ads, and Creative Enablement use cases.","pricing":{},"features":[{"name":"Creative campaign production","value":"Outsource Premium Creative Production","valueDescription":"Rely on Celtra’s seasoned creative experts to produce premium creative and Celtra-powered campaigns when internal teams need additional capacity or expertise."},{"name":"Creative Automation campaign support","value":"Scale Cross-Channel Campaign Production","valueDescription":"Get expert support creating campaign toolkits and delivering high volumes of creative across channels using Celtra’s Creative Automation."},{"name":"Creative consulting and evaluation","value":"Improve Creative Decisions","valueDescription":"Get expert recommendations on platform use, creative strategy, and optimization. The team can also help evaluate creative options and address more difficult or technical requests."},{"name":"Campaign onboarding support","value":"Accelerate Initial Campaign Launch","valueDescription":"Get help during onboarding to activate initial campaigns faster and begin using Celtra for campaign production."},{"name":"Dynamic Product Ads support","value":"Strengthen Catalog Ad Campaigns","valueDescription":"Get support applying your branding to Dynamic Product Ad campaigns and using the format to pursue better full-funnel performance."},{"name":"Creative Enablement production support","value":"Create Premium Ad Experiences","valueDescription":"Get specialized production support to develop premium rich media and video ad products from available inventory."}],"marketCategories":[{"name":"Advertising Creative Services","url":"https://nowen.ai/category/advertising-creative-services"}]}],"audiences":[],"segments":[],"faq":[],"comparisons":[],"sources":[{"url":"https://celtra.com","text":"Celtra"},{"url":"https://celtra.com/solution/creative-automation/","text":"Creative Automation"},{"url":"https://celtra.com/solution/creative-enablement/","text":"Creative Enablement"},{"url":"https://celtra.com/solution/dpa/","text":"Dynamic Product Ads"},{"url":"https://celtra.com/services/?service=sucess-management","text":"Success management"},{"url":"https://celtra.com/services/?service=technical-services","text":"Technical services"},{"url":"https://celtra.com/services/?service=consulting-training","text":"Consulting and training services"},{"url":"https://celtra.com/services/creative-services/","text":"Creative Services"}]}