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The journal publishes original research articles, reviews, and case studies intended to deepen understanding of how consumers make choices and how these insights can inform business practices and policy‑making. It serves academics, researchers, and practitioners seeking the latest developments in consumer behavior and its applications, and supports open dissemination through its publication model. The journal maintains a structured editorial process with online submission, double‑blind peer review, and a multi‑stage workflow to ensure rigor and quality. 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The journal publishes original research articles, reviews, and case studies and follows a structured editorial workflow, including online submission, double-blind peer review, and CC BY licensing.","pricing":{},"features":[{"name":"Double-blind peer review","value":"Ensures Quality and Integrity","valueDescription":"The double-blind approach protects the anonymity of both authors and reviewers, fostering unbiased evaluations, critical for academic rigor."},{"name":"Open access publishing","value":"Maximizes Visibility","valueDescription":"Open access ensures that all published research is freely available, increasing visibility and engagement with a broader audience."},{"name":"CC BY licensing","value":"Facilitates Research Dissemination","valueDescription":"CC BY licensing allows users to freely reuse and share content while giving credit to authors, enhancing reach and impact of research findings."},{"name":"Article processing charges","value":"Covers Open Access Costs","valueDescription":"The article processing charges enable the journal to maintain high-quality publishing standards while providing free access to its content."},{"name":"Editorial workflow","value":"Streamlined Review Process","valueDescription":"A well-defined editorial workflow ensures a thorough and efficient review process, enhancing the journal's quality and timeliness."},{"name":"Bi-monthly publication frequency","value":"Regular Publication Schedule","valueDescription":"Ensures timely dissemination of current research findings to the academic and professional community."},{"name":"Online submission system","value":"Simplifies Submission","valueDescription":"The user-friendly online submission system streamlines the process for authors, making it easier to submit and track manuscripts."}]}],"audiences":[],"segments":[{"name":"Academic Journals — Consumer Behavior and Marketing","description":"Peer‑reviewed scholarly journals publishing empirical and theoretical research in consumer psychology, econometric models of consumer behavior, marketing, and management for academics, researchers, and practitioner audiences.","color":1,"productNames":["Advances in Consumer Research"]},{"name":"Open Access Journals","description":"Journals that publish content under open licenses (e.g., CC BY), make articles freely available to readers, and operate funding models based on article processing charges to maximize dissemination and reuse.","color":2,"productNames":["Advances in Consumer Research"]},{"name":"Editorial Management and Peer Review","description":"Publishing workflows and services that handle manuscript submission, online submission systems, double‑blind peer review, editorial screening and assignment, and multi‑stage review processes to ensure editorial quality and integrity.","color":3,"productNames":["Advances in Consumer Research"]}],"faq":[],"comparisons":[],"sources":[{"url":"https://acr-journal.com","text":"Advances in Consumer Research"},{"url":"https://acr-journal.com/","text":"Advances in Consumer Research"}]}